Amazon is Launching a New Climate-Friendly Label
15 October 20
Amazon is going to make it easier for buyers to make climate-conscious choices when shopping thanks to their new label – Climate Pledge Friendly. The label will help filter products that meet the requirements of one or more of 19 different sustainability certifications. One of these certifications is Amazon’s own “Compact by Design” certificate, which identifies products that have more efficient designs. For example, by removing excess air or water from the packaging, a product becomes more efficient to ship and therefore reduces carbon emissions.
Over 25 000 products, ranging from electronics to food, are already displayed with the label, allowing shoppers to easily find them when browsing. “Climate Pledge Friendly selection includes grocery, household, fashion, beauty, and personal electronics products, as well as items from a range of other categories,” reads Amazon’s press release.
The goal is to help people make the decision between different products by letting them know whether the brand is taking a climate-friendly approach. According to Amazon’s press release, “Climate Pledge Friendly products are clearly labeled in shopping results, have additional sustainability information on the product page, and are featured in a dedicated section of our store.”
It’s no surprise that Amazon has an enormous carbon footprint due to its transportation and speedy deliveries. This new label will help them reduce their carbon footprint and ultimately lead them closer to their previously raised goal of making Amazon net zero carbon by 2040.